AFFA Holdings was created with a vision to diversify and grow the legacy of the A.K Moosa family through a focused investment and acquisition strategy. The Moosa Family have been pioneers in the edible oil industry in South Africa for over 45 years and have track record in creating and managing some of the leading brands in this sector. In 2001 the Moosa family decided to separate their business interests amongst the various stakeholders. As a result, A.K Moosa acquired Continental Oil out of the Sunfoil group. Continental Oil has since established itself as one of South Africa’s leading edible oil producers a strong brand focus, technological capability and a national distribution footprint.

In 2011 Continental Oil entered into a Joint Venture with Wilmar International Limited. Wilmar International Limited, founded 1991 and the headquartered in Singapore, is ranked amongst the largest listed companies by market capitalisation on the Singapore Exchange. Wilmar partnered with a Continental Oil to establish and grow their African footprint

Investment Philosophy

 

AFFA predominantly focuses on companies with high growth potential and long term sustainability

We have a strong preference to acquire Majority shareholding, as this enables us to guide and influence strategic direction

We back individuals, management teams and investment partners with strong industry knowledge and proven experience in delivering results

We back industries where we have know-how and value add capabilities

Investment Preference

Majority Control

Minority investments with strong minority rights protection (dependant on deal size)

Distressed opportunities with a viable turnaround strategy

Preferred Sectors

Property (land and development)

General and Specialised Manufacturing

Retail, Wholsesale and Consumer Services

Healthcare Agriculture

Technology

Transaction Size

Mid size Companies with an enterprise value of up to R500m

Mid-Large sized syndicated transactions of up to R1bn (consortium)

Geographic Preference

South Africa

Sub-Saharan Africa

Exclusions

Deep Mining and Mineral Exploration

Greenfield and Brownfield enterprises

Gambling, Liqour, Casinos and equivalent enterprises

Start-ups